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As the camera industry moves forward into the digital era of more of it all (more megapixels, more lens options and more of everything high-tech), the advertising goes back to basics. Old school visual jokes. Less is more. Expect the unexpected.
“No use hiding. If it has a face we will find it.” Print campaign for Panasonic Lumix with face recognition by Fischer América from São Paulo, Brazil. Photographed by Dutch photographer and stylist couple Inez Van Lamsweerde and Vinoodh Matadin.
Fischer América > www.fischeramerica.com.br
Inez Van Lamsweerde and Vinoodh Matadin > www.airdeparis.com/inezvin.htm
“For Every Point of View” campaign for Canon EOS Lenses by dentsuINDIO agency, Philippines. What you see is what you get: seagull or rabbit, urn or men… Do you get the picture?
dentsuINDIO > www.dentsuindio.com
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